Girls value: friendship, caring, collaboration, consensus and sharing.
Negatives are: alienation, undermining others, being ostracised.
Boys value: strength, self reliance, competition and winning.
Negatives are: fear of emasculation, expressions of weakness and helplessness.
So how does this affect the design of communities (virtual and otherwise), and business cultures/environments to bring out the best of each gender group?
(From Scarlett Thomas’ Popco, ISBN 978 1 84767 335 0.)