When Wholefoods’ cash register broke down one day, staff gave groceries away so as not to inconvenience customers.

Is this an exercise in customer care, or sheer business stupidity?

I reckon it is the former. I see it as a great relationship exercise.

The hard core convectional business person would think it is the latter.

The comments are interesting to read.

You can’t please everyone I guess. You can only be true to your values and promises.