Hypothesis: the less information we have about a place for example, the more weight we may tend to give it that information. In other words, do we tend to place more value on sparse information?

When I was leaving Berlin for Vienna recently, a “helpful” and friendly German couple was kind enough to share their impressions of Vienna with me on the airport bus.

Because my knowledge of Vienna was quite limited at that time, I found myself mulling over their less-than-flattering comments for longer than I would normally. In retrospect I clearly needed to have taken those comments with a larger bucket of salt than I did!

Does “the less we have of something, the more we value it” apply equally to information?

Image: Sandy desert via Shutterstock.