duck-necks

Coriander notwithstanding, these are still duck necks.

Those who like these will like ‘em regardless of the garnishing. Those who don’t won’t.

Authenticity is about not trying to hide who you truly are. Your business will only ever appeal to some people. Shocking isn’t it?

No amount of fancy marketing or veneer PR can make it any other way than what it is. In fact, trying to pretend to be something else will actually backfire – as those who are attracted to the façade turns away disappointed when they discover the real you.

Hungry now, want duck necks…