Work – eicolab: design thinking for business innovation

Greenpeace: “The Big Switch” Survey Compilation

greenpeace-tbsreport.jpgAfter the 2007 Federal Elections, Greenpeace wanted to know what the stakeholders thought of their “The Big Switch” climate change campaign.

I created a Word form initially for Greenpeace to send out, and then compiled the final report from the received responses.

The final report included a one-page summary of the ten thematic sections of the survey. The survey was qualitative by nature, and my work involved identifying the patterns across all the responses.

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