Posts in category: Truth

How to lie in a post-truth world

How to lie in a post-truth world

In this age of post-truth politics and alternate facts, lying had never been more in the public eye. We see it in politics and in marketing; in the form of pronouncements, media releases, editorials, and of course, advertising. Here are eight mechanisms I see being...
Spotting truth amongst the lies

Spotting truth amongst the lies

This blog post is inspired by Thorin Klosowski’s Lifehacker article: How to Spot Truth in the Sea of Lies, Rumors, and Myths on the Internet. “The internet is full of crap … Separating truth from fiction is equal parts a mental battle and diligent...

Perception is everything

This is a long-held PR and marketing “truth.” Is it? For how long? If you realised that a friend has been “managing your perceptions” of them all this time, how would you feel? Words and spin will only work for so long. Your actions will bear witness to who you and...

Core of conflict

We each create our own unique reality. Our own truths. We share this reality with others in varying degrees of similarity. But none of our realities are exactly alike. The same “truth” will sing differently to everyone. There will always be differences – slight and...

Jack Welch on integrity

“Integrity is something of fuzzy word. People with integrity tell the truth, and they keep their word. They take responsibility for past actions, admit mistakes, and fix them. They know the laws of their country, industry, and company – both in letter and...