Four lessons in social manipulation from the 2016 US elections

Black and white thinking. This is the core of simplistic thinking, where we render complexity into easy, yes/no, good/bad, for/against positions. No individual is all “good” or all…

Millennials lack social skills

I have often heard this assertion. Always from an older person. And across cultural and professional strata. This easy dismissal may seem like an immediately obvious truism. This…

Social media is not advertising

Buying/selling/using social media engagement is not the same as buying/selling/using advertising. Here are seven ways the two are different: Social media takes a longer period of time to…

 

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