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Social media is boring

Right now, social media is boring. Just like normal media is boring.

Most human chatter IS boring most of the time. Try and listen in on conversations at cafes and restaurants. Keep your ears open at functions and family events. Social media is primarily a giant gossip pit. Very human. Just as we have been for millennia. It is gossip and fluff. See the screengrab here. Being inane (as a collective) is being human. Take FourSquare for example. Yet another narcissist’ playground.

Most media is boring. Because they are not targeted at my specific interests, or they are not available at the times that suit me (eg TV), or they are not available on the channel (eg TED talks are inaccessible on a Blackberry).

It is also boring now because every business is scrambling on the bandwagon, desperately grasping at it as the next magical easy answer to marketing PR and advertising (which are increasing …

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Fast Thinking: How Innovation Works

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Öresund Bridge

IMG_2007_s

The Öresund Bridge from Malmö Västra hamnen, Sweden, 2010.

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The following is a collection of somewhat related thoughts I found on my Blackberry:

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Cold industry

IMG_2062_s

Malmö, Sweden, 2010.

What we pay for shows what we value

(At least when it comes to commercial goods and services. A lot of the really good stuff about is still free!)

It seems obvious doesn’t it?

Clients agonise over cents. They will …

When the brand is worth more than everything else

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80-20 rule for life FAIL

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