We seem to be living in an age of crises. Environmental, political, religious, ethics, meaningfulness, relationships … you name it – there’s a crisis for it.
Where there are crises there are opportunities of course. Here’s a framework for thinking about the opportunities:
When faced with a crisis, there are opportunities in providing:
- Fuel – weapons, media sensationalism, self-serving political manoeuvres, religious/nationalist/fundamentalist nuttery…
- Escape and denial – discretionary political manoeuvres, communities for fellow deniers, scapegoating, TV shows, games, sugary fatty fast food…
- Refuge – counselling services, social connections/friendships, cultural exchanges, refuges, cults/religions…
- Solutions – think tanks, technologies, design, policies, activism, personal development, education…
What opportunity will your business leverage today?
