The simplest techniques

Sometimes, the simplest technique still works the best. Here is a shop window display that used nothing more than a cardboard cut-out.

The lighting (more subtle than what my photography show) is right, the full wall-height graphics forming the background is big enough and all encompassing enough to draw the eye in. The cut-out of the golfer uses perspective provides “movement” - as you walked across the window, there is a real sense of solidity and presence. The photography was done just right, and the print output at the right scale.

Here’s the view from another angle.

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