eicolab: design thinking for business innovation

The embarassment of context un-aware design

jerrys-pee.jpg

This is a very funny example of what can happen when designers work without sufficient awareness of the complete context of its use.

Surely someone must have supplied some sort of measurements during the briefing stage? Surely the designers would have visited the site?

This must be particularly embarrassing given the nature of the business. Assuming of course that people do notice these things. I have walked past this for 5 weeks now, and it does not look new.

Possibly Related Posts

Leave a Comment

Noticeboard

Cubicle CommandoBuy my book – 30% off and free shipping within Australia; 15% off and free shipping worldwide!

flyingsolo.gifAre you a solopreneur doing it on your own? Read my articles on Flying Solo.

Are you a small to medium-sized business leader or decision maker? Read my articles on Kochie’s Business Builders.

twitter.jpg Follow me on twitter.

View Zern Liew's profile on LinkedIn

Locations of visitors to this pageVisitor locations: click for details.

Fast Thinking: How Innovation Works