The embarassment of context un-aware design

This is a very funny example of what can happen when designers work without sufficient awareness of the complete context of its use.

Surely someone must have supplied some sort of measurements during the briefing stage? Surely the designers would have visited the site?

This must be particularly embarrassing given the nature of the business. Assuming of course that people do notice these things. I have walked past this for 5 weeks now, and it does not look new.

One comment on “The embarassment of context un-aware design”

1. Annoying design – headphones with blue flashing LEDs said:
   

   [...] failure on a massive scale. Design cannot happen in a vacuum without awareness of its context. Like this, and [...]

   
   22 March 2010 at 9:33 am

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