eicolab: design thinking for business innovation

Risk management when dealing with uncertainties

Here’s a great demonstration of using a risk management technique to make decisions when faced with uncertainties and the lack of hard facts.

It also provides an interesting take on the global warming debate. You don’t actually have to believe or disbelieve in global warming to think about the situation at hand and make a reasonable decision.

I am sure you can see how useful this approach can be in many business decisions.

Thanks to Ingrid Messner at Authentic Values for sending this to me.

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