When everyone else is looking the same way…
“When everyone else is looking the same way for inspiration, look somewhere else.”
A great story and pointers to Finding fresh inspiration.
Thanks to Stil for this heads up.
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This is true for anyone in any business, not only the creatives. You will never find your ‘edge’ while staring at the competition. Inspiration for anything new comes from the melting pot. The old, the abstract, the creative, the conservative… mix it up, participate, take time out … whatever it is you need to get a new perspective.